Social Media/Marketing/Sales
Social Media/Marketing/Sales
» Complete Certificate Details
Discover advanced and new best practices integrating traditional print marketing with digital marketing for even greater marketing success.
- Analyzing customer purchasing and demographics
- Pricing to improve profit margins
- Primary market segments
- Top 10 advanced marketing concepts
- Inquiry campaigns
- 5 best marketing methods
- Integrating digital with print
- Writing, editing, and enhancing copy
Certificate includes the following courses. Click on the title for course overview.
These online courses are offered in partnership with UGOTCLASS.
- Certificate programs consist of 2 or 3 individual courses bundled together (reduced fee when bundled vs. individual courses)
- Available 24/7 within the month of the course offering. No set day or time.
- Courses consist of online readings, audio presentations, and written online discussion boards with instructor and participants.
- After enrolling expect an invitation email the Wednesday before scheduled begin date from teacher@ugotclass.org. Check “Junk” email folder.
- Certificates will be emailed from UGOTCLASS within 3 weeks after successful course completion.
Enroll by clicking the “Register Now” button above. Questions: ceonline@dmacc.edu.
Learn about eMarketing, including improving email promotions, analyzing your website traffic, doing search engine optimization, and successfully employing online advertising.
- ROI for email promotions
- Analyzing open, click through, and conversion rates
- HTML vs text emails
- Writing email copy
- Testing and tracking emails
- Website analysis
- Google Analytics
- SEO
- Web 2.0
- Google AdWord
- Traffic Estimator
- Facebook uses/ads
- And more…
Certificate includes the following courses. Click on the title for course overview.
Note: Courses can be taken individually as well for skill building.
These online courses are offered in partnership with UGOTCLASS.
- Certificate programs consist of 2 or 3 individual courses bundled together (reduced fee when bundled vs. individual courses)
- Available 24/7 within the month of the course offering. No set day or time.
- Courses consist of online readings, audio presentations, and written online discussion boards with instructor and participants.
- After enrolling expect an invitation email the Wednesday before scheduled begin date from teacher@ugotclass.org. Check “Junk” email folder.
- Certificates will be emailed from UGOTCLASS within 3 weeks after successful course completion.
Enroll by clicking the “Register Now” button above. Questions: ceonline@dmacc.edu.
» Complete Certificate Details
Using video marketing to tell a story and connect people, resulting in a boost in website traffic and increased business.
- YouTube
- Scripts
- Hooks
- Video SEO
- Build YouTube Channel
- Driving Traffic
- Distributing video on YouTube
- And more…
Certificate includes the following courses. Click on the title for course overview.
Note: Courses can be taken individually as well for skill building.
These online courses are offered in partnership with UGOTCLASS.
- Certificate programs consist of 2 or 3 individual courses bundled together (reduced fee when bundled vs. individual courses)
- Available 24/7 within the month of the course offering. No set day or time.
- Courses consist of online readings, audio presentations, and written online discussion boards with instructor and participants.
- After enrolling expect an invitation email the Wednesday before scheduled begin date from teacher@ugotclass.org. Check “Junk” email folder.
- Certificates will be emailed from UGOTCLASS within 3 weeks after successful course completion.
Enroll by clicking the “Register Now” button above. Questions: ceonline@dmacc.edu.
This step-by-step class will take you from start to finish and cover the required elements needed to get your show online.
These online courses are offered in partnership with UGOTCLASS.
- Certificate programs consist of 2 or 3 individual courses bundled together (reduced fee when bundled vs. individual courses)
- Available 24/7 within the month of the course offering. No set day or time.
- Courses consist of online readings, audio presentations, and written online discussion boards with instructor and participants.
- After enrolling expect an invitation email the Wednesday before scheduled begin date from teacher@ugotclass.org. Check “Junk” email folder.
- Certificates will be emailed from UGOTCLASS within 3 weeks after successful course completion.
Enroll by clicking the “Register Now” button above. Questions: ceonline@dmacc.edu.
Discover the new principles of communication that apply across all networks and how specific social networks can work for your organization.
- Social media terminology
- Research and development of social media
- Dangers of social media
- Develop your social media profile
- Social Network using Ning
- Tools including Google products and video
- Integrating social platforms
- Manageable workflow
- Connecting with customers
- Targeting advertising
- And more…
Certificate includes the following courses. Click on the title for course overview.
- Introduction to Social Media
- Marketing Using Social Media
- Integrating Social Media in Your Organization
Note: Courses can be taken individually as well for skill building.
These online courses are offered in partnership with UGOTCLASS.
- Certificate programs consist of 2 or 3 individual courses bundled together (reduced fee when bundled vs. individual courses)
- Available 24/7 within the month of the course offering. No set day or time.
- Courses consist of online readings, audio presentations, and written online discussion boards with instructor and participants.
- After enrolling expect an invitation email the Wednesday before scheduled begin date from teacher@ugotclass.org. Check “Junk” email folder.
- Certificates will be emailed from UGOTCLASS within 3 weeks after successful course completion.
Enroll by clicking the “Register Now” button above. Questions: ceonline@dmacc.edu.
Courses Available (but not limited to):
- Advertising & Outreach Specialist
- Certified Brand Strategist
- Certified E-Commerce Specialist
- Certified Persuasive Copywriter
- Certified Social Media Manager
- Digital Marketing Strategist
- Sales Manager
- Sales Representative
These online self-paced courses are offered through a partnership with ed2go.
- Available 24/7
- Dedicated ed2go student advisor
- Payment plan option available through ed2go, call 855-520-6806 for details
Courses Available (but not limited to):
- Top Search Engine Positions
- Digital Marketing
- Blogging and Podcasting
- Social Media in Business
- Sales Training
- Marketing Your Business on the Internet
- Business and Marketing Writing
- Effective Selling
- Google Analytics
- Marketing Your Nonprofit
- Winning RFP Responses
These online courses are offered through a partnership with ed2go.
Two Class Types:
- Instructor-Moderated 6-week courses
- Available 24/7. No set class day or time
- 2 lessons released each week (4 hours per week of work)
- Written online discussion board with instructor and participants
- Self-Guided 3-Month Course
- Available 24/7
- NO discussion with instructor or participants
If final test score on 1st attempt is 70% or better, student prints certificate.
Enroll by clicking the “Browse online courses” link above. Questions: ceonline@dmacc.edu.
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Contact Information
515-964-6800 or Email
DMACC Continuing Education
1111 East Army Post Road
Des Moines, Iowa 50315
Office Hours
Monday-Friday: 7:30 am – 4 pm